The ballots are still being counted, but there is no doubt as to who will be moving the world's largest Democracy and Asia's third-biggest economy forward. Narendra Modi has effectively used his successful track record as Chief Minister of the Indian state of Gujarat, alongside a well orchestrated marketing and communications campaign to secure a victory to carry out, as Prime Minister, the largest political mandate India has seen in over thirty years.
Prashant Kishor's, Citizens for Accountable Governance (CAG), has been key to Modi's marketing and communication strategy. Kishor is noted as being Modi's most trusted strategist. The campaign's digital and social media strategy is managed by Hiren Joshi, who answers questions on Modi's behalf on social media. Television, print and radio ads are managed by London-based Lawyer, Manoj Ladwa, while communications agency Madison takes care of media planning.
Executive Chairman and Creative Director at Ogilvy & Mather-South Asia, Piyush Pandey, is credited with producing the creative advertising campaign centered around the Bharatiya Janata Party (BJP) and its victorious candidate Narendra Modi. -pep boy
Prashant Kishor's, Citizens for Accountable Governance (CAG), has been key to Modi's marketing and communication strategy. Kishor is noted as being Modi's most trusted strategist. The campaign's digital and social media strategy is managed by Hiren Joshi, who answers questions on Modi's behalf on social media. Television, print and radio ads are managed by London-based Lawyer, Manoj Ladwa, while communications agency Madison takes care of media planning.
Executive Chairman and Creative Director at Ogilvy & Mather-South Asia, Piyush Pandey, is credited with producing the creative advertising campaign centered around the Bharatiya Janata Party (BJP) and its victorious candidate Narendra Modi. -pep boy
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