Lost in SUBTITLED TRANSLATION
Why we say "OK"
Fish Where The Fish Are...
Always consider where your target audience are more likely to consume your marketing and advertising content and connect with them on those particular platforms. Go directly to your segment, and create content specifically geared towards the consumption patterns of the platform. Don't expect them to come to you.-pep boy
May 04th, 2019
Tricks of The Trade
Amidst the ashes and aftermath of the shocking decision by Saudi Arabia, Bahrain, Egypt and The United Arab Emirates to sever diplomatic ties with Qatar, including closing airports and limiting airspace available to the gulf state, Qatar Airways gave a sphynx-like response with a minute-long Ad entitled: "No Borders, Only Horizons"..-pep boy
FILM: The Violin Player-(INDIA)
The Violin Player (2015) is a rewarding cinematic experience from India, crafted by writer/director Bauddhayan Mukherji. It's a slow moving yet engaging and captivating story about what it means to be a true artist, and how artistic endeavour helps to align our moral compass towards the spectrum of compassion and humility. Mukerji delivers a story that takes us through the dynamics of personal and professional relationships as it relates to infidelity, necessity, fulfillment and forgiveness. The film is driven by Tollywood's (Bengali Cinema) Ritwick Chakraborty, who pulls the viewer into the story with a masterful performance that engages from beginning till end. The movie also co-stars Nayani Dixit and Adil Hussain who, along with Ritwick, intrigues the viewer without utilizing much dialogue. Hussain has recently received global critical acclaim for his performance in Leena Yadav's Parched, alongside Radhika Apte. The Violin Player is currently streaming on Netflix Stateside.-pep boy.
Nike effectively used these vines as the touch points to tell its story which depicts the very moments when what the storytelling is trying to say intersects emotionally with the audience-pep boy
Canal+, The Bear, commercial allows the audience to connect emotionally with its use of the memorable bear as director character. The ad delivers the message that you can fall in love with cinema all over again with Canal+ vast library of films.
The ad engages us with comedy, as the bear brings the big idea to life-pep boy
I travel to see, to think, to write--pep boy